Life in the Middle

My Normal: Matt McGuire

My Normal: Matt McGuire

Our hometown of St. Louis has an incredible restaurant scene. We are lucky to have so many awesome chefs here. A few years ago we met Matt McGuire, the owner...

My Normal: Matt McGuire

Our hometown of St. Louis has an incredible restaurant scene. We are lucky to have so many awesome chefs here. A few years ago we met Matt McGuire, the owner...

My Normal: Andrew Arrabito

My Normal: Andrew Arrabito

We've been a fan of Andrew Arrabito and Half Face Blades for years now. We use his knives and are inspired by his story. We’ve always had so much appreciation...

My Normal: Andrew Arrabito

We've been a fan of Andrew Arrabito and Half Face Blades for years now. We use his knives and are inspired by his story. We’ve always had so much appreciation...

My Normal: Ted Collier

My Normal: Ted Collier

From randomly meeting Ted at the gym, the brothers became fast friends. And this My Normal gives a glimpse of why he is such a fun hang.
Ted is proof that...

My Normal: Ted Collier

From randomly meeting Ted at the gym, the brothers became fast friends. And this My Normal gives a glimpse of why he is such a fun hang.
Ted is proof that...

The Normal Brand x Lee Brice Hat Donates Profits to Folds of Honor

The Normal Brand x Lee Brice Hat Donates Profit...

The Normal Brand, a St. Louis-based clothing brand, is proud to announce its collaboration with Folds of Honor and multi-Platinum Country music star Lee Brice for a limited-edition “Label Me...

The Normal Brand x Lee Brice Hat Donates Profit...

The Normal Brand, a St. Louis-based clothing brand, is proud to announce its collaboration with Folds of Honor and multi-Platinum Country music star Lee Brice for a limited-edition “Label Me...

My Normal: Sophia Sansone

My Normal: Sophia Sansone

This is a special one for us, and we didn't have to look far for our next My Normal episode. Our younger sister, Sophia, has worked hard to make a...

My Normal: Sophia Sansone

This is a special one for us, and we didn't have to look far for our next My Normal episode. Our younger sister, Sophia, has worked hard to make a...

My Normal: The Frisellas

My Normal: The Frisellas

The My Normal video series is about showcasing regular people whose normal inspires us. Sal and Racquel Frisella are two of those people. Family is the most important thing we have in...

My Normal: The Frisellas

The My Normal video series is about showcasing regular people whose normal inspires us. Sal and Racquel Frisella are two of those people. Family is the most important thing we have in...

My Normal: Christian Schauf

My Normal: Christian Schauf

The My Normal video series is about showcasing regular people whose normal inspires us. Christian Schauf is one of those people. Christian proves that friendships can start on Instagram. I followed him because I appreciated...

My Normal: Christian Schauf

The My Normal video series is about showcasing regular people whose normal inspires us. Christian Schauf is one of those people. Christian proves that friendships can start on Instagram. I followed him because I appreciated...

My Normal: Lacy Cavalier Carmicheal

My Normal: Lacy Cavalier Carmicheal

This series is about showcasing regular people whose normal inspires us. We started with Lacy. Lacy has been a dear friend for seven years, and she is a beautiful person inside...

My Normal: Lacy Cavalier Carmicheal

This series is about showcasing regular people whose normal inspires us. We started with Lacy. Lacy has been a dear friend for seven years, and she is a beautiful person inside...

My Normal: Ron Neal

My Normal: Ron Neal

Ron was introduced to us from our brother, Anthony. He lives on a beautiful piece of property an hour outside of Nashville and lives an extraordinarily free life. There’s something about...

My Normal: Ron Neal

Ron was introduced to us from our brother, Anthony. He lives on a beautiful piece of property an hour outside of Nashville and lives an extraordinarily free life. There’s something about...

The Great STL Fire

The Great STL Fire

This summer has blazed by. Literally. Our office in the Central West End of St. Louis, along with the restaurants below, caught fire around 3 AM on June 24, resulting...

The Great STL Fire

This summer has blazed by. Literally. Our office in the Central West End of St. Louis, along with the restaurants below, caught fire around 3 AM on June 24, resulting...

On The Road

On The Road

Stop 1: Snacks Every bonafide road trip needs snacks. We made sure to stock up on our favorites in STL before heading to Kansas City.  Stop 2: Distillery  We decided...

On The Road

Stop 1: Snacks Every bonafide road trip needs snacks. We made sure to stock up on our favorites in STL before heading to Kansas City.  Stop 2: Distillery  We decided...

Father's Day Outfit Essentials

Father's Day Outfit Essentials

Father’s Day has always been a big deal in our family. Our dad is the most hardworking, dedicated man that we know and aspire to be like every day. For...

Father's Day Outfit Essentials

Father’s Day has always been a big deal in our family. Our dad is the most hardworking, dedicated man that we know and aspire to be like every day. For...