The Normal Brand Store | Clayton

St. Louis, so much more than just a gateway to the west. She’s been our families home for years and years, and helped conceive the love child that is The Normal Brand. Founded on the principle of family and here to bring you quality clothing. Our flagship store in Clayton serves up a unique retail experience with ever-changing events.

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The Normal Brand Size Chart

Mens	Small	Medium	Large	X-Large	XX-Large
Neck	14-14.5	15-15.5	16-16.5	17-17.5	18-18.5
Chest	35-37	38-40	41-43	44-46	47-49
Sleeve	32-33	33-34	34-35	35-36	36-36.5
Waist	29-31	32-34	35-37	38-40	41-43

Neck: Measure around the middle of your neck (at the Adam’s apple), keeping the tape a bit loose.

Chest: Measure under your arms around the fullest part of your chest.

Arm length: Bend your elbow 90 degrees and place your hand on your hip. Hold the tape at the center of the back of your neck. Measure across your shoulder to your elbow and down to your wrist. The total length is your sleeve length.

Waist: Measure around your natural waistline, keeping the tape a bit loose.