Collection: Puremeso

Puremeso [pure  may  so]

When we started this company out of our parents’ basement we had four shirts – three of them sucked, and one of them was Puremeso. Every night when we thank God for our company, we spend a few seconds on Puremeso.

Puremeso is the fabric that started it all at The Normal Brand. This was the fabric we developed for our first Normal Shirt. We wanted something that was insanely comfortable and built to last. Puremeso is durable enough to hold up, while still looking effortless.


  • Active Puremeso Crewneck T-Shirt in Blue
    Sale Sold out
    Size Chart

    Active Puremeso Crewneck T-Shirt

    Regular price $ 42.00
    Regular price Sale price $ 42.00
    Sold out
  • Active Puremeso Crew Neck Tee in Stone Laydown
    Sale Sold out
    Size Chart

    Active Puremeso Crewneck T-Shirt

    Regular price $ 42.00
    Regular price Sale price $ 42.00
    Sold out
  • Active Puremeso Crewneck T-Shirt in White
    Sale Sold out
    Size Chart

    Active Puremeso Crewneck T-Shirt

    Regular price $ 42.00
    Regular price Sale price $ 42.00
    Sold out
  • Puremeso Quarter Zip Pullover in Rust
    Sale Sold out
    Size Chart

    Puremeso Quarter Zip Pullover

    Regular price $ 78.00
    Regular price Sale price $ 78.00
  • Puremeso Quarter Zip Pullover in Navy
    Sale Sold out
    Size Chart

    Puremeso Quarter Zip Pullover

    Regular price $ 78.00
    Regular price Sale price $ 78.00
  • Puremeso Quarter Zip Pullover in Charcoal
    Sale Sold out
    Size Chart

    Puremeso Quarter Zip Pullover

    Regular price $ 78.00
    Regular price Sale price $ 78.00