Collection: Puremeso
When we started this company out of our parents’ basement we had four shirts – three of them sucked, and one of them was Puremeso. Every night when we thank God for our company, we spend a few seconds on Puremeso.
Puremeso is the fabric that started it all at The Normal Brand. This was the fabric we developed for our first Normal Shirt. We wanted something that was insanely comfortable and built to last. Puremeso is durable enough to hold up, while still looking effortless.
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Puremeso Weekend Hoodie
Regular price $ 98.00Regular priceUnit price / per -
Puremeso Weekend Hoodie
Regular price $ 98.00Regular priceUnit price / per -
Puremeso Weekend Hoodie
Regular price $ 98.00Regular priceUnit price / per -
Puremeso Everyday Henley
Regular price $ 68.00Regular priceUnit price / per -
Puremeso Weekend Hoodie
Regular price $ 98.00Regular priceUnit price / per -
Puremeso Weekend Hoodie
Regular price $ 98.00Regular priceUnit price / per -
Puremeso Essential Hoodie
Regular price $ 88.00Regular priceUnit price / per -
Puremeso Everyday Crew
Regular price $ 78.00Regular priceUnit price / per -
Puremeso Weekend Quarter Zip
Regular price $ 88.00Regular priceUnit price / per -
Puremeso Everyday Crew
Regular price $ 78.00Regular priceUnit price / per -
Puremeso Everyday Henley
Regular price $ 68.00Regular priceUnit price / per -
Puremeso Everyday Henley
Regular price $ 68.00Regular priceUnit price / per -
Puremeso Essential Hoodie
Regular price $ 88.00Regular priceUnit price / per -
Puremeso Raglan Henley
Regular price $ 40.00Regular priceUnit price / per$ 65.00Sale price $ 40.00StoneView more colorsSale -
Puremeso Gym Short
Regular price $ 34.00Regular priceUnit price / per$ 68.00Sale price $ 34.00StoneView more colorsSold out -
Puremeso Two Button Henley
Regular price $ 68.00Regular priceUnit price / per -
Puremeso Quarter Zip Pullover
Regular price $ 78.00Regular priceUnit price / per -
Puremeso Everyday Crew
Regular price $ 78.00Regular priceUnit price / per -
Active Puremeso Print Polo
Regular price $ 65.00Regular priceUnit price / per -
Active Puremeso Tipped Polo
Regular price $ 39.00Regular priceUnit price / per$ 62.00Sale price $ 39.00Sale -
Puremeso Blazer
Regular price $ 70.00Regular priceUnit price / per$ 118.00Sale price $ 70.00Sold out -
Puremeso Button Popover
Regular price $ 98.00Regular priceUnit price / per -
Puremeso Button Popover
Regular price $ 98.00Regular priceUnit price / per -
Puremeso Button Popover
Regular price $ 98.00Regular priceUnit price / per -
Puremeso Two Button Henley
Regular price $ 68.00Regular priceUnit price / per -
Puremeso Two Button Henley
Regular price $ 68.00Regular priceUnit price / per -
Puremeso Weekend Quarter Zip
Regular price $ 88.00Regular priceUnit price / per -
Sale Sold outSize Chart
The Normal Brand Size Chart
Mens Small Medium Large X-Large XX-Large Neck 14-14.5 15-15.5 16-16.5 17-17.5 18-18.5 Chest 35-37 38-40 41-43 44-46 47-49 Sleeve 32-33 33-34 34-35 35-36 36-36.5 Waist 29-31 32-34 35-37 38-40 41-43 Neck: Measure around the middle of your neck (at the Adam’s apple), keeping the tape a bit loose.
Chest: Measure under your arms around the fullest part of your chest.
Arm length: Bend your elbow 90 degrees and place your hand on your hip. Hold the tape at the center of the back of your neck. Measure across your shoulder to your elbow and down to your wrist. The total length is your sleeve length.
Waist: Measure around your natural waistline, keeping the tape a bit loose.
Active Puremeso Weekend Button Down
Regular price $ 88.00Regular priceUnit price / per -
Active Puremeso Weekend Button Down
Regular price $ 88.00Regular priceUnit price / per -
Active Puremeso Weekend Button Down
Regular price $ 88.00Regular priceUnit price / per -
Sale Sold outSize Chart
The Normal Brand Size Chart
Mens Small Medium Large X-Large XX-Large Neck 14-14.5 15-15.5 16-16.5 17-17.5 18-18.5 Chest 35-37 38-40 41-43 44-46 47-49 Sleeve 32-33 33-34 34-35 35-36 36-36.5 Waist 29-31 32-34 35-37 38-40 41-43 Neck: Measure around the middle of your neck (at the Adam’s apple), keeping the tape a bit loose.
Chest: Measure under your arms around the fullest part of your chest.
Arm length: Bend your elbow 90 degrees and place your hand on your hip. Hold the tape at the center of the back of your neck. Measure across your shoulder to your elbow and down to your wrist. The total length is your sleeve length.
Waist: Measure around your natural waistline, keeping the tape a bit loose.
Active Puremeso Weekend Henley
Regular price $ 52.00Regular priceUnit price / per -
Sale Sold outSize Chart
The Normal Brand Size Chart
Mens Small Medium Large X-Large XX-Large Neck 14-14.5 15-15.5 16-16.5 17-17.5 18-18.5 Chest 35-37 38-40 41-43 44-46 47-49 Sleeve 32-33 33-34 34-35 35-36 36-36.5 Waist 29-31 32-34 35-37 38-40 41-43 Neck: Measure around the middle of your neck (at the Adam’s apple), keeping the tape a bit loose.
Chest: Measure under your arms around the fullest part of your chest.
Arm length: Bend your elbow 90 degrees and place your hand on your hip. Hold the tape at the center of the back of your neck. Measure across your shoulder to your elbow and down to your wrist. The total length is your sleeve length.
Waist: Measure around your natural waistline, keeping the tape a bit loose.
Active Puremeso Weekend Henley
Regular price $ 52.00Regular priceUnit price / per -
Sale Sold outSize Chart
The Normal Brand Size Chart
Mens Small Medium Large X-Large XX-Large Neck 14-14.5 15-15.5 16-16.5 17-17.5 18-18.5 Chest 35-37 38-40 41-43 44-46 47-49 Sleeve 32-33 33-34 34-35 35-36 36-36.5 Waist 29-31 32-34 35-37 38-40 41-43 Neck: Measure around the middle of your neck (at the Adam’s apple), keeping the tape a bit loose.
Chest: Measure under your arms around the fullest part of your chest.
Arm length: Bend your elbow 90 degrees and place your hand on your hip. Hold the tape at the center of the back of your neck. Measure across your shoulder to your elbow and down to your wrist. The total length is your sleeve length.
Waist: Measure around your natural waistline, keeping the tape a bit loose.
Puremeso Weekend Hoodie
Regular price $ 98.00Regular priceUnit price / per -
Sale Sold out 41% offSize Chart
The Normal Brand Size Chart
Mens Small Medium Large X-Large XX-Large Neck 14-14.5 15-15.5 16-16.5 17-17.5 18-18.5 Chest 35-37 38-40 41-43 44-46 47-49 Sleeve 32-33 33-34 34-35 35-36 36-36.5 Waist 29-31 32-34 35-37 38-40 41-43 Neck: Measure around the middle of your neck (at the Adam’s apple), keeping the tape a bit loose.
Chest: Measure under your arms around the fullest part of your chest.
Arm length: Bend your elbow 90 degrees and place your hand on your hip. Hold the tape at the center of the back of your neck. Measure across your shoulder to your elbow and down to your wrist. The total length is your sleeve length.
Waist: Measure around your natural waistline, keeping the tape a bit loose.
Puremeso Weekend Polo
Regular price $ 40.00Regular priceUnit price / per$ 68.00Sale price $ 40.00Green GablesView more colorsSold out -
Sale Sold outSize Chart
The Normal Brand Size Chart
Mens Small Medium Large X-Large XX-Large Neck 14-14.5 15-15.5 16-16.5 17-17.5 18-18.5 Chest 35-37 38-40 41-43 44-46 47-49 Sleeve 32-33 33-34 34-35 35-36 36-36.5 Waist 29-31 32-34 35-37 38-40 41-43 Neck: Measure around the middle of your neck (at the Adam’s apple), keeping the tape a bit loose.
Chest: Measure under your arms around the fullest part of your chest.
Arm length: Bend your elbow 90 degrees and place your hand on your hip. Hold the tape at the center of the back of your neck. Measure across your shoulder to your elbow and down to your wrist. The total length is your sleeve length.
Waist: Measure around your natural waistline, keeping the tape a bit loose.
Active Puremeso Button Down Shirt
Regular price $ 66.00Regular priceUnit price / per -
Sale Sold outSize Chart
The Normal Brand Size Chart
Mens Small Medium Large X-Large XX-Large Neck 14-14.5 15-15.5 16-16.5 17-17.5 18-18.5 Chest 35-37 38-40 41-43 44-46 47-49 Sleeve 32-33 33-34 34-35 35-36 36-36.5 Waist 29-31 32-34 35-37 38-40 41-43 Neck: Measure around the middle of your neck (at the Adam’s apple), keeping the tape a bit loose.
Chest: Measure under your arms around the fullest part of your chest.
Arm length: Bend your elbow 90 degrees and place your hand on your hip. Hold the tape at the center of the back of your neck. Measure across your shoulder to your elbow and down to your wrist. The total length is your sleeve length.
Waist: Measure around your natural waistline, keeping the tape a bit loose.
Active Puremeso Button Down Shirt
Regular price $ 66.00Regular priceUnit price / per
