Summer House
This collection was inspired by the places that just feel like summer—sun-warmed porches, salty air, and that effortless ease of days by the water. Light, breathable fabrics and sun-faded hues bring a sense of comfort that’s both timeless and lived-in. These are the pieces you’ll reach for again and again.
Summer House
This collection was inspired by the places that just feel like summer—sun-warmed porches, salty air, and that effortless ease of days by the water. Light, breathable fabrics and sun-faded hues bring a sense of comfort that’s both timeless and lived-in. These are the pieces you’ll reach for again and again.
Shop Summer House
-
Sale Sold outFreshwater Short Sleeve Button Up Shirt
Regular price $ 98.00 (Select colors starting at $ 69.00)Regular priceUnit price / perSale price $ 98.00 -980000.0% OFF -
Sale Sold outFreshwater Overshirt
Regular price $ 94.00Regular priceUnit price / per$ 108.00Sale price $ 94.00 13% OFFSale -
Sale Sold outStretch Chino Short
Regular price $ 79.00Regular priceUnit price / per$ 98.00Sale price $ 79.00 20% OFFSold out -
Sale Sold outVintage Slub Pocket Polo
Regular price $ 41.00 (Select colors starting at $ 41.00)Regular priceUnit price / per$ 68.00Sale price $ 41.00 40% OFFSale -
Sale Sold outDeep V Button Thru Dress
Regular price $ 65.00 (Select colors starting at $ 65.00)Regular priceUnit price / per$ 108.00Sale price $ 65.00 40% OFFSale -
Sale Sold outLightweight Denim Mariner Dress
Regular price $ 83.00Regular priceUnit price / per$ 128.00Sale price $ 83.00 36% OFFSale -
Sale Sold outFreshwater Short Sleeve Button Up Shirt
Regular price $ 98.00 (Select colors starting at $ 69.00)Regular priceUnit price / perSale price $ 98.00 -980000.0% OFF -
Sale Sold outDeep V Button Thru Dress
Regular price $ 108.00 (Select colors starting at $ 65.00)Regular priceUnit price / perSale price $ 108.00 -1080000.0% OFF -
Sale Sold outHybrid Short
Regular price $ 49.00Regular priceUnit price / per$ 78.00Sale price $ 49.00 38% OFFSale -
Sale Sold outAndie Knit Mini Dress
Regular price $ 118.00Regular priceUnit price / perSale price $ 118.00 -1180000.0% OFF -
Sale Sold outScout Canvas Mini Wrap Skirt
Regular price $ 69.00Regular priceUnit price / per$ 98.00Sale price $ 69.00 30% OFFSale -
Sale Sold outNormal Jersey Henley
Regular price $ 39.00 (Select colors starting at $ 39.00)Regular priceUnit price / per$ 54.00Sale price $ 39.00 28% OFFSold out
What is The Normal Brand?
Started in their parents' basement in 2015, The Normal Brand is owned by 3 brothers that want to make Normal clothes, better. Comfortable, durable, and versatile. Normal should feel better.
We Aren't Designers
We're brothers obessed with making Normal clothes better. Inspired by our grandfather's and dad's love for clothing, we grew up believing that the way you dress is a sign of respect to yourself and the people you meet with. We are dedicated to making the best product out there. We will always cater to you because we are you. We don't come with a designer agenda. We want Normal clothes to be better.
-
Sale Sold out best sellerSeawool Nep Crew
Regular price $ 138.00Regular priceUnit price / perSale price $ 138.00 -1380000.0% OFF -
Sale Sold out best sellerPuremeso Essential Hoodie
Regular price $ 88.00Regular priceUnit price / perSale price $ 88.00 -880000.0% OFF -
Sale Sold out best sellerBetsie Canvas Coat
Regular price $ 228.00Regular priceUnit price / perSale price $ 228.00 -2280000.0% OFF -
Sale Sold out best sellerPuremeso Everyday Dress
Regular price $ 98.00Regular priceUnit price / perSale price $ 98.00 -980000.0% OFF -
Sale Sold out best sellerPuremeso Everyday Henley
Regular price $ 68.00Regular priceUnit price / perSale price $ 68.00 -680000.0% OFF -
Sale Sold out best sellerThe Only Jacket
Regular price $ 168.00Regular priceUnit price / perSale price $ 168.00 -1680000.0% OFF -
Sale Sold out best sellerPuremeso Everyday Dress
Regular price $ 98.00Regular priceUnit price / perSale price $ 98.00 -980000.0% OFF -
Sale Sold out best sellerPuremeso Mock Neck Dress
Regular price $ 108.00Regular priceUnit price / perSale price $ 108.00 -1080000.0% OFF
It All Started in a Basement
Jimmy worked in finance and hated it. He loved one shirt he made – the first Normal shirt. Insanely comfortable, durable, and versatile. He quit his job and moved into our parents’ basement to work on it full time. People loved them.
Lan Joins
Lan joined that summer after he graduated from college while he was interviewing for "real jobs." He was about to leave for Chicago when Jimmy called our dad and begged him to let him stay. Thank God he did and we started selling to retailers.
Conrad Joins
Conrad joined full time after law school and working for the Attorney General's office. He had been with us since the beginning at trade shows and every other event, but now it was official. Our website got much better and we opened a store.
We Have Stores Too!
We had always wanted a store of our own, and finally got it done in 2019. Our mom designed every last inch of the space. The brothers wanted one thing and got it - a bar. It felt like a dream had finally come to life to be able to experience the brand in a physical space. Now we have 11 stores across the country with more on the horizon!
The Great TNB Fire
We officed in the same not-that-great place for 7 years until one night a fire in the restaurant below us torched everything. Nothing like a little adversity to get the blood pumping. Everyone was safe thank God.
























