Welcome to The Normal Brand
Started in their parents' basement in 2015, The Normal Brand is owned by 3 brothers that want to make Normal clothes, better. Comfortable, durable, and versatile. Normal should feel better.
Welcome to The Normal Brand
Started in their parents' basement in 2015, The Normal Brand is owned by 3 brothers that want to make Normal clothes, better. Comfortable, durable, and versatile. Normal should feel better.
Pants | Shirt Jackets | Joggers | Chore Coats
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Sale Sold out in-store favoriteComfort Terry Pant
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold out in-store favoriteComfort Terry Pant
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold out in-store favoriteComfort Terry Pant
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold out best seller in-store favoriteComfort Terry Pant
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold out in-store favoriteComfort Terry Pant
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold out in-store favoriteComfort Terry Pant
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold out in-store favoriteComfort Terry Pant
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF
Our BEST SELLING pants. Imagine denim and sweatpants had a baby. The baby's name is Comfort Terry. We've sold out of these every season for a reason. Comfortable enough for the couch and sharp enough for a night out.
People Really Love Comfort Terry
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★★★★★ Jake H.
"Comfortable with just the right amount of stretch. I will be replacing all my Lululemon pants with these pants."
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★★★★★ Scott B.
"These are the best pants I own. Like them so much I bought them in 4 different colors."
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★★★★★ Jack
"These have changed my life; dressy enough to wear out but are extremely comfortable."
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Sale Sold outCanvas Chore Coat
Regular price $ 248.00Regular priceUnit price / perSale price $ 248.00 -2480000.0% OFF -
Sale Sold out best sellerTextured Knit Shirt
Regular price $ 118.00Regular priceUnit price / perSale price $ 118.00 -1180000.0% OFF -
Sale Sold out best sellerSeawool Nep Crew
Regular price $ 138.00Regular priceUnit price / perSale price $ 138.00 -1380000.0% OFF -
Sale Sold out best sellerPuremeso Essential Hoodie
Regular price $ 88.00Regular priceUnit price / perSale price $ 88.00 -880000.0% OFF -
Sale Sold outMountain Overshirt
Regular price $ 128.00Regular priceUnit price / perSale price $ 128.00 -1280000.0% OFF -
Sale Sold outNormal Fleece Graphic Pullover
Regular price $ 88.00Regular priceUnit price / perSale price $ 88.00 -880000.0% OFF -
Sale Sold out best sellerBrightside Flannel Lined Workwear Jacket
Regular price $ 198.00Regular priceUnit price / perSale price $ 198.00 -1980000.0% OFF -
Sale Sold out best sellerPuremeso Weekend Quarter Zip
Regular price $ 98.00Regular priceUnit price / perSale price $ 98.00 -980000.0% OFF -
Sale Sold outTextured Knit Shirt
Regular price $ 118.00Regular priceUnit price / perSale price $ 118.00 -1180000.0% OFF -
Sale Sold out best sellerPuremeso Everyday Henley
Regular price $ 68.00Regular priceUnit price / perSale price $ 68.00 -680000.0% OFF -
Sale Sold out best sellerPuremeso Everyday Henley
Regular price $ 68.00Regular priceUnit price / perSale price $ 68.00 -680000.0% OFF -
Sale Sold out best sellerComfort Terry Jean
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold outPuremeso Everyday Henley
Regular price $ 68.00Regular priceUnit price / perSale price $ 68.00 -680000.0% OFF -
Sale Sold outSportivo Quilted Jacket
Regular price $ 198.00Regular priceUnit price / perSale price $ 198.00 -1980000.0% OFF -
Sale Sold outVintage Thermal Mountain Henley
Regular price $ 88.00 (Select colors starting at $ 75.00)Regular priceUnit price / perSale price $ 88.00 -880000.0% OFF -
Sale Sold outKennedy Cable Crew
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold out best sellerPuremeso Weekend Quarter Zip
Regular price $ 98.00Regular priceUnit price / perSale price $ 98.00 -980000.0% OFF -
Sale Sold out best seller in-store favoriteComfort Terry Pant
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold outComfort Terry Shirt Jacket
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold outNormal Fleece Graphic Pullover
Regular price $ 88.00Regular priceUnit price / perSale price $ 88.00 -880000.0% OFF -
Sale Sold out best sellerPuremeso Essential Hoodie
Regular price $ 88.00Regular priceUnit price / perSale price $ 88.00 -880000.0% OFF -
Sale Sold out best sellerPuremeso Essential Hoodie
Regular price $ 88.00Regular priceUnit price / perSale price $ 88.00 -880000.0% OFF -
Sale Sold outHomebound Polo Sweater
Regular price $ 128.00Regular priceUnit price / perSale price $ 128.00 -1280000.0% OFFSold out -
Sale Sold outNormal Straight Jean
Regular price $ 138.00Regular priceUnit price / perSale price $ 138.00 -1380000.0% OFF -
Sale Sold outPuremeso Weekend Quarter Zip
Regular price $ 98.00Regular priceUnit price / perSale price $ 98.00 -980000.0% OFF
More Styles Everyone Loves
We Aren't Designers
We're brothers obessed with making Normal clothes better. Inspired by our grandfather's and dad's love for clothing, we grew up believing that the way you dress is a sign of respect to yourself and the people you meet with. We are dedicated to making the best product out there. We will always cater to you because we are you. We don't come with a designer agenda. We want Normal clothes to be better.
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Sale Sold out best sellerSeawool Nep Crew
Regular price $ 138.00Regular priceUnit price / perSale price $ 138.00 -1380000.0% OFF -
Sale Sold out best sellerPuremeso Essential Hoodie
Regular price $ 88.00Regular priceUnit price / perSale price $ 88.00 -880000.0% OFF -
Sale Sold out best sellerBetsie Canvas Coat
Regular price $ 228.00Regular priceUnit price / perSale price $ 228.00 -2280000.0% OFF -
Sale Sold out best sellerPuremeso Everyday Dress
Regular price $ 98.00Regular priceUnit price / perSale price $ 98.00 -980000.0% OFF -
Sale Sold out best sellerPuremeso Everyday Henley
Regular price $ 68.00Regular priceUnit price / perSale price $ 68.00 -680000.0% OFF -
Sale Sold out best sellerThe Only Jacket
Regular price $ 168.00Regular priceUnit price / perSale price $ 168.00 -1680000.0% OFFSold out -
Sale Sold out best sellerPuremeso Everyday Dress
Regular price $ 98.00Regular priceUnit price / perSale price $ 98.00 -980000.0% OFF -
Sale Sold out best sellerPuremeso Mock Neck Dress
Regular price $ 108.00Regular priceUnit price / perSale price $ 108.00 -1080000.0% OFF
It All Started in a Basement
Jimmy worked in finance and hated it. He loved one shirt he made – the first Normal shirt. Insanely comfortable, durable, and versatile. He quit his job and moved into our parents’ basement to work on it full time. People loved them.
Lan Joins
Lan joined that summer after he graduated from college while he was interviewing for "real jobs." He was about to leave for Chicago when Jimmy called our dad and begged him to let him stay. Thank God he did and we started selling to retailers.
Conrad Joins
Conrad joined full time after law school and working for the Attorney General's office. He had been with us since the beginning at trade shows and every other event, but now it was official. Our website got much better and we opened a store.
We Have Stores Too!
We had always wanted a store of our own, and finally got it done in 2019. Our mom designed every last inch of the space. The brothers wanted one thing and got it - a bar. It felt like a dream had finally come to life to be able to experience the brand in a physical space. Now we have 12 stores across the country with more on the horizon!
The Great TNB Fire
We officed in the same not-that-great place for 7 years until one night a fire in the restaurant below us torched everything. Nothing like a little adversity to get the blood pumping. Everyone was safe thank God.




































