

Texstretch - Made for Summer
These are what you’ll actually want to wear when it’s hot out. Texstretch moves with you, keeps you cool, and never loses its shape. Basically, they’re the secret to looking put-together without breaking a sweat.
Texstretch - Made for Summer
These are what you’ll actually want to wear when it’s hot out. Texstretch moves with you, keeps you cool, and never loses its shape. Basically, they’re the secret to looking put-together without breaking a sweat.
The Texstretch Collection
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Texstretch Summer Short
Regular price $ 88.00Regular priceUnit price / perStormView more colors -
Texstretch Summer Short
Regular price $ 88.00Regular priceUnit price / perRaindropView more colors -
Texstretch Summer Pant
Regular price $ 128.00Regular priceUnit price / perSand DuneView more colors -
Texstretch Summer Short
Regular price $ 88.00Regular priceUnit price / perSand DuneView more colors -
Texstretch Summer Pant
Regular price $ 128.00Regular priceUnit price / perStormView more colors
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Vintage Slub Pocket Polo
Regular price $ 68.00Regular priceUnit price / perBlue StripeView more colors -
Comfort Terry Chore Coat
Regular price $ 168.00Regular priceUnit price / perWaterlooView more colors -
Fisherman Crewneck Sweater
Regular price $ 168.00Regular priceUnit price / per -
Legacy Jersey Henley
Regular price $ 64.00Regular priceUnit price / perBlackView more colors -
Waffle Knit Sweater Tee
Regular price $ 68.00Regular priceUnit price / perCreamView more colors -
Vintage Slub Pocket Polo
Regular price $ 68.00Regular priceUnit price / perNavyView more colors -
Comfort Terry Pant
Regular price $ 138.00Regular priceUnit price / perTaupeView more colors -
Active Puremeso Weekend Button Down
Regular price $ 88.00Regular priceUnit price / perLake BlueView more colors -
Summer Linen-Blend Polo
Regular price $ 98.00Regular priceUnit price / perOlive HeatherView more colors -
Robles Knit Jacquard Button Up
Regular price $ 118.00Regular priceUnit price / perIvory/KhakiView more colors -
Vintage Slub Pocket Polo
Regular price $ 68.00Regular priceUnit price / perBronze StripeView more colors -
Vintage Slub Pocket Polo
Regular price $ 68.00Regular priceUnit price / perWhiteView more colors -
Waffle Stitch Button Up
Regular price $ 118.00Regular priceUnit price / perJuniperView more colors -
Comfort Terry Pant
Regular price $ 138.00Regular priceUnit price / perWaterlooView more colors -
Vintage Slub Pocket Polo
Regular price $ 68.00Regular priceUnit price / perSurf SprayView more colors


What is The Normal Brand?
Started in their parents' basement in 2015, The Normal Brand is owned by 3 brothers that want to make Normal clothes, better. Comfortable, durable, and versatile. Normal should feel better.
More Spring Styles Everyone Loves

We Aren't Designers
We're brothers obessed with making Normal clothes better. Inspired by our grandfather's and dad's love for clothing, we grew up believing that the way you dress is a sign of respect to yourself and the people you meet with. We are dedicated to making the best product out there. We will always cater to you because we are you. We don't come with a designer agenda. We want Normal clothes to be better.
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Robles Knit Jacquard Polo
Regular price $ 118.00Regular priceUnit price / perIvory/KhakiView more colors -
Puremeso Weekend Quarter Zip
Regular price $ 88.00Regular priceUnit price / perMintView more colors -
Robles Knit Jacquard Polo
Regular price $ 118.00Regular priceUnit price / perDenim/NavyView more colors -
Point Betsie Shawl Cardigan
Regular price $ 148.00Regular priceUnit price / per -
Audrey Knit Midi Dress
Regular price $ 128.00Regular priceUnit price / perIvoryView more colors -
Normal Rib Tank
Regular price $ 44.00Regular priceUnit price / perEcruView more colors -
Robles Knit Jacquard Button Up
Regular price $ 118.00Regular priceUnit price / perIvory/KhakiView more colors -
Comfort Terry Chore Coat
Regular price $ 168.00Regular priceUnit price / perTaupeView more colors

It All Started in a Basement
Jimmy worked in finance and hated it. He loved one shirt he made – the first Normal shirt. Insanely comfortable, durable, and versatile. He quit his job and moved into our parents’ basement to work on it full time. People loved them.

Lan Joins
Lan joined that summer after he graduated from college while he was interviewing for "real jobs." He was about to leave for Chicago when Jimmy called our dad and begged him to let him stay. Thank God he did and we started selling to retailers.

Conrad Joins
Conrad joined full time after law school and working for the Attorney General's office. He had been with us since the beginning at trade shows and every other event, but now it was official. Our website got much better and we opened a store.

We Have Stores Too!
We had always wanted a store of our own, and finally got it done in 2019. Our mom designed every last inch of the space. The brothers wanted one thing and got it - a bar. It felt like a dream had finally come to life to be able to experience the brand in a physical space. Now we have 11 stores across the country with more on the horizon!

The Great TNB Fire
We officed in the same not-that-great place for 7 years until one night a fire in the restaurant below us torched everything. Nothing like a little adversity to get the blood pumping. Everyone was safe thank God.