Weekend Comfort All Week Long
Crafted from our custom and best-selling blend of cotton, poly, and spandex, this hoodie ensures both warmth and flexibility. Soft, stretchy, fitted, and way too good to let your friend borrow.
Weekend Comfort All Week Long
Crafted from our custom and best-selling blend of cotton, poly, and spandex, this hoodie ensures both warmth and flexibility. Soft, stretchy, fitted, and way too good to let your friend borrow.
Hoodies | Henleys | Quarter Zips | Pullovers | Joggers
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Sale Sold out back in stock best sellerPuremeso Essential Hoodie
Regular price $ 88.00Regular priceUnit price / perSale price $ 88.00 -880000.0% OFF -
Sale Sold out back in stockPuremeso Everyday Henley
Regular price $ 68.00Regular priceUnit price / perSale price $ 68.00 -680000.0% OFF -
Sale Sold out back in stock best sellerPuremeso Everyday Dress
Regular price $ 98.00Regular priceUnit price / perSale price $ 98.00 -980000.0% OFF -
Sale Sold out new colorPuremeso Button Popover
Regular price $ 108.00Regular priceUnit price / perSale price $ 108.00 -1080000.0% OFF -
Sale Sold out back in stockPuremeso Everyday Crew
Regular price $ 88.00Regular priceUnit price / perSale price $ 88.00 -880000.0% OFF -
Sale Sold out new colorPuremeso Funnel Neck Pullover
Regular price $ 88.00Regular priceUnit price / perSale price $ 88.00 -880000.0% OFF -
Sale Sold out back in stockPuremeso Weekend Quarter Zip
Regular price $ 98.00Regular priceUnit price / perSale price $ 98.00 -980000.0% OFF
What is The Normal Brand?
Started in their parents' basement in 2015, The Normal Brand is owned by 3 brothers that want to make Normal clothes, better. Comfortable, durable, and versatile.
People Really Love Puremeso
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★★★★★ Patrick C.
"I can't stop wearing this hoodie. I want to get each color. - Patrick C."
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★★★★★ Riley Z.
"This is my favorite hoodie ever. It is stylish and casual enough to look good for a nice brunch or lunch, but comfy enough to lounge around all day in!"
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★★★★★ Tim C.
"Amazing feel and fit. Puremeso is the best."
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Sale Sold out back in stockSale Sold out back in stockRobles Knit Waffle Stitch Polo
Regular price $ 118.00Regular priceUnit price / perSale price $ 118.00 -1180000.0% OFF -
Sale Sold out back in stockSale Sold out back in stockComfort Terry Jean
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold out new styleSale Sold out new styleComfort Terry Straight Pant
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold out new colorSale Sold out new colorNormal Jersey Classic Tee
Regular price $ 48.00Regular priceUnit price / perSale price $ 48.00 -480000.0% OFF -
Sale Sold out new styleSale Sold out new styleComfort Terry All Day Jacket
Regular price $ 168.00Regular priceUnit price / perSale price $ 168.00 -1680000.0% OFF -
Sale Sold out new styleSale Sold out new styleComfort Terry All Day Jacket
Regular price $ 168.00Regular priceUnit price / perSale price $ 168.00 -1680000.0% OFF -
Sale Sold out back in stock best sellerSale Sold out back in stock best sellerPuremeso Everyday Henley
Regular price $ 68.00Regular priceUnit price / perSale price $ 68.00 -680000.0% OFF -
Sale Sold out back in stock best seller in-store favoriteSale Sold out back in stock best seller in-store favoriteComfort Terry Pant
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold out back in stockSale Sold out back in stockCOOLMAX® Textured Sweater Henley
Regular price $ 128.00Regular priceUnit price / perSale price $ 128.00 -1280000.0% OFF -
Sale Sold out new colorSale Sold out new colorNormal Stretch Straight Chino
Regular price $ 138.00Regular priceUnit price / perSale price $ 138.00 -1380000.0% OFF -
Sale Sold out back in stockSale Sold out back in stockPuremeso Everyday Henley
Regular price $ 68.00Regular priceUnit price / perSale price $ 68.00 -680000.0% OFF -
Sale Sold out back in stock best seller conrad's favoriteSale Sold out back in stock best seller conrad's favoriteComfort Terry Pant
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold outSale Sold outComfort Terry Chore Coat
Regular price $ 178.00Regular priceUnit price / perSale price $ 178.00 -1780000.0% OFF -
Sale Sold out back in stockSale Sold out back in stockComfort Terry Jean
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold out back in stockSale Sold out back in stockRobles Knit Waffle Stitch Polo
Regular price $ 118.00Regular priceUnit price / perSale price $ 118.00 -1180000.0% OFF -
Sale Sold out new colorSale Sold out new colorComfort Terry Pant
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold out back in stockSale Sold out back in stockPuremeso Button Popover
Regular price $ 108.00Regular priceUnit price / perSale price $ 108.00 -1080000.0% OFF -
Sale Sold out back in stockSale Sold out back in stockTom Stripe Crew
Regular price $ 138.00Regular priceUnit price / perSale price $ 138.00 -1380000.0% OFF -
Sale Sold out new colorSale Sold out new colorComfort Terry Pant
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold out new colorSale Sold out new colorComfort Terry Shirt Jacket
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold out back in stock in-store favoriteSale Sold out back in stock in-store favoriteComfort Terry Pant
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold out new colorSale Sold out new colorCOOLMAX® Textured Crewneck Sweater
Regular price $ 118.00Regular priceUnit price / perSale price $ 118.00 -1180000.0% OFF -
Sale Sold out new colorSale Sold out new colorPuremeso Button Popover
Regular price $ 108.00Regular priceUnit price / perSale price $ 108.00 -1080000.0% OFF -
Sale Sold out back in stock best seller lan's favoriteSale Sold out back in stock best seller lan's favoriteComfort Terry Pant
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold out back in stockSale Sold out back in stockRobles Knit Waffle Stitch Polo
Regular price $ 118.00Regular priceUnit price / perSale price $ 118.00 -1180000.0% OFF
More Fall Styles Everyone Loves
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Men's Button Ups
Some for the office. Some for the weekend. Whatever the day calls...
We Aren't Designers
We're brothers obessed with making Normal clothes better. Inspired by our grandfather's and dad's love for clothing, we grew up believing that the way you dress is a sign of respect to yourself and the people you meet with. We are dedicated to making the best product out there. We will always cater to you because we are you. We don't come with a designer agenda. We want Normal clothes to be better.
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Sale Sold out best seller new colorSale Sold out best seller new colorFreshwater Short Sleeve Button Up Shirt
Regular price $ 98.00Regular priceUnit price / perSale price $ 98.00 -980000.0% OFF -
Sale Sold out back in stock best seller conrad's favoriteSale Sold out back in stock best seller conrad's favoriteComfort Terry Pant
Regular price $ 148.00Regular priceUnit price / perSale price $ 148.00 -1480000.0% OFF -
Sale Sold out best sellerSale Sold out best sellerMarianna Crewneck Sweater
Regular price $ 118.00Regular priceUnit price / perSale price $ 118.00 -1180000.0% OFF -
Sale Sold out best seller new styleSale Sold out best seller new styleMarianna Button Popover Sweater
Regular price $ 128.00Regular priceUnit price / perSale price $ 128.00 -1280000.0% OFF -
Sale Sold outSale Sold outDriftknit Sweater Tee
Regular price $ 78.00Regular priceUnit price / perSale price $ 78.00 -780000.0% OFF -
Sale Sold out best seller lan's favoriteSale Sold out best seller lan's favoriteFreshwater Short Sleeve Button Up Shirt
Regular price $ 108.00Regular priceUnit price / perSale price $ 108.00 -1080000.0% OFF -
Sale Sold out best seller new colorSale Sold out best seller new colorMarianna Crewneck Sweater
Regular price $ 118.00Regular priceUnit price / perSale price $ 118.00 -1180000.0% OFF -
Sale Sold out new styleSale Sold out new styleLouise Scoop Neck Tank
Regular price $ 98.00Regular priceUnit price / perSale price $ 98.00 -980000.0% OFF
It All Started in a Basement
Jimmy worked in finance and hated it. He loved one shirt he made – the first Normal shirt. Insanely comfortable, durable, and versatile. He quit his job and moved into our parents’ basement to work on it full time. People loved them.
Lan Joins
Lan joined that summer after he graduated from college while he was interviewing for "real jobs." He was about to leave for Chicago when Jimmy called our dad and begged him to let him stay. Thank God he did and we started selling to retailers.
Conrad Joins
Conrad joined full time after law school and working for the Attorney General's office. He had been with us since the beginning at trade shows and every other event, but now it was official. Our website got much better and we opened a store.
We Have Stores Too!
We had always wanted a store of our own, and finally got it done in 2019. Our mom designed every last inch of the space. The brothers wanted one thing and got it - a bar. It felt like a dream had finally come to life to be able to experience the brand in a physical space. Now we have 11 stores across the country with more on the horizon!
The Great TNB Fire
We officed in the same not-that-great place for 7 years until one night a fire in the restaurant below us torched everything. Nothing like a little adversity to get the blood pumping. Everyone was safe thank God.







































