

The Bestseller for a Reason
Featuring a shorter button placket and a stylish curved hem, this henley offers a fresh take on a classic design. Crafted from our signature Puremeso™ fabric blend of cotton, poly, and spandex, it's not only comfortable but also versatile, making it an ideal mid-weight base layer for added warmth.
The Bestseller for a Reason
Featuring a shorter button placket and a stylish curved hem, this henley offers a fresh take on a classic design. Crafted from our signature Puremeso™ fabric blend of cotton, poly, and spandex, it's not only comfortable but also versatile, making it an ideal mid-weight base layer for added warmth.
Henleys | Hoodies | Quarter Zips | Pullovers | Joggers
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Sale Sold out
Puremeso Essential Hoodie
Regular price $ 88.00Regular priceUnit price / per -
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Puremeso Everyday Henley
Regular price $ 68.00Regular priceUnit price / per -
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Puremeso Weekend Quarter Zip
Regular price $ 98.00Regular priceUnit price / per -
Sale Sold out
Puremeso Essential Hoodie
Regular price $ 88.00Regular priceUnit price / per -
Sale Sold out
Puremeso Everyday Henley
Regular price $ 68.00Regular priceUnit price / per -
Sale Sold out
Puremeso Weekend Quarter Zip
Regular price $ 98.00Regular priceUnit price / per -
Sale Sold out
Puremeso Weekend Quarter Zip
Regular price $ 98.00Regular priceUnit price / per


What is The Normal Brand?
Started in their parents' basement in 2015, The Normal Brand is owned by 3 brothers that want to make Normal clothes, better. Comfortable, durable, and versatile.
People Really Love Puremeso
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★★★★★ Joe V.
"This shirt is the perfect combination of stretch, softness, breathability, and a comfortable everyday fit. It’s a must-have!"
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★★★★★ Alyx B.
"Fabric is a dream, bought it for my husband but may steal it for myself...."
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★★★★★ David B.
"My father in law is tricky to shop for and notoriously picky about fit and comfort. I bought him one of these in Navy. It immediately became his favorite shirt."
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Sale Sold out 22% off In-store favorite
Comfort Terry Utility Short
Regular price $ 69.00 (Select colors starting at $ 69.00)Regular priceUnit price / per$ 88.00Sale price $ 69.00Sale -
Sale Sold out
Freshwater Short Sleeve Button Up Shirt
Regular price $ 98.00 (Select colors starting at $ 79.00)Regular priceUnit price / per -
Sale Sold out
Puremeso Everyday Henley
Regular price $ 68.00Regular priceUnit price / per -
Sale Sold out
Freshwater Short Sleeve Button Up Shirt
Regular price $ 79.00 (Select colors starting at $ 79.00)Regular priceUnit price / per$ 98.00Sale price $ 79.00Sale -
Sale Sold out 37% off
Hybrid Short
Regular price $ 49.00Regular priceUnit price / per$ 78.00Sale price $ 49.00Sale -
Sale Sold out
Puremeso Essential Hoodie
Regular price $ 88.00Regular priceUnit price / per -
Sale Sold out
Comfort Terry Pant
Regular price $ 148.00Regular priceUnit price / per -
Sale Sold out
Vintage Slub Pocket Polo
Regular price $ 68.00 (Select colors starting at $ 54.00)Regular priceUnit price / per -
Sale Sold out 9% off
Lennox Jersey Relaxed Tee
Regular price $ 49.00 (Select colors starting at $ 36.00)Regular priceUnit price / per$ 54.00Sale price $ 49.00Sale -
Sale Sold out 37% off
Hybrid Short
Regular price $ 49.00Regular priceUnit price / per$ 78.00Sale price $ 49.00Sale -
Sale Sold out
Freshwater Short Sleeve Button Up Shirt
Regular price $ 98.00 (Select colors starting at $ 79.00)Regular priceUnit price / per -
Sale Sold out
Freshwater Short Sleeve Button Up Shirt
Regular price $ 79.00 (Select colors starting at $ 79.00)Regular priceUnit price / per$ 98.00Sale price $ 79.00Sale -
Sale Sold out
Puremeso Essential Hoodie
Regular price $ 88.00Regular priceUnit price / per -
Sale Sold out back in stock
Waffle Stitch Button Up
Regular price $ 99.00Regular priceUnit price / per$ 118.00Sale price $ 99.00Sale -
Sale Sold out 37% off
Hybrid Short
Regular price $ 49.00Regular priceUnit price / per$ 78.00Sale price $ 49.00Sale -
Sale Sold out
Puremeso Weekend Quarter Zip
Regular price $ 98.00Regular priceUnit price / per -
Sale Sold out 21% off Best seller In-store favorite
Vintage Slub Pocket Polo
Regular price $ 54.00 (Select colors starting at $ 54.00)Regular priceUnit price / per$ 68.00Sale price $ 54.00Sale -
Sale Sold out
Freshwater Short Sleeve Button Up Shirt
Regular price $ 98.00 (Select colors starting at $ 79.00)Regular priceUnit price / per -
Sale Sold out
Comfort Terry Pant
Regular price $ 148.00Regular priceUnit price / per -
Sale Sold out best seller 21% off In-store favorite
Vintage Slub Pocket Polo
Regular price $ 54.00 (Select colors starting at $ 54.00)Regular priceUnit price / per$ 68.00Sale price $ 54.00Sale -
Sale Sold out
Puremeso Weekend Quarter Zip
Regular price $ 98.00Regular priceUnit price / per -
Sale Sold out
Comfort Terry Utility Short
Regular price $ 88.00 (Select colors starting at $ 69.00)Regular priceUnit price / per -
Sale Sold out
Freshwater Short Sleeve Button Up Shirt
Regular price $ 79.00 (Select colors starting at $ 79.00)Regular priceUnit price / per$ 98.00Sale price $ 79.00Sale -
Sale Sold out 21% off Best seller In-store favorite
Vintage Slub Pocket Polo
Regular price $ 54.00 (Select colors starting at $ 54.00)Regular priceUnit price / per$ 68.00Sale price $ 54.00Sale -
Sale Sold out
Comfort Terry Utility Short
Regular price $ 88.00 (Select colors starting at $ 69.00)Regular priceUnit price / per
More Fall Styles Everyone Loves

We Aren't Designers
We're brothers obessed with making Normal clothes better. Inspired by our grandfather's and dad's love for clothing, we grew up believing that the way you dress is a sign of respect to yourself and the people you meet with. We are dedicated to making the best product out there. We will always cater to you because we are you. We don't come with a designer agenda. We want Normal clothes to be better.
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Sale Sold out
Robles Knit Jacquard Button Up
Regular price $ 118.00Regular priceUnit price / per -
Sale Sold out
Waffle Knit Sweater Tee
Regular price $ 68.00 (Select colors starting at $ 59.00)Regular priceUnit price / per -
Sale Sold out
Freshwater Short Sleeve Button Up Shirt
Regular price $ 98.00 (Select colors starting at $ 79.00)Regular priceUnit price / per -
Sale Sold out
Robles Knit Jacquard Polo
Regular price $ 118.00 (Select colors starting at $ 99.00)Regular priceUnit price / perSold out -
Sale Sold out back in stock
Waffle Stitch Button Up
Regular price $ 99.00Regular priceUnit price / per$ 118.00Sale price $ 99.00Sale -
Sale Sold out
Deep V Button Thru Dress
Regular price $ 108.00 (Select colors starting at $ 87.00)Regular priceUnit price / per -
Sale Sold out
Deep V Button Thru Dress
Regular price $ 87.00 (Select colors starting at $ 87.00)Regular priceUnit price / per$ 108.00Sale price $ 87.00Sale -
Sale Sold out
Deep V Button Thru Dress
Regular price $ 87.00 (Select colors starting at $ 87.00)Regular priceUnit price / per$ 108.00Sale price $ 87.00Sale

It All Started in a Basement
Jimmy worked in finance and hated it. He loved one shirt he made – the first Normal shirt. Insanely comfortable, durable, and versatile. He quit his job and moved into our parents’ basement to work on it full time. People loved them.

Lan Joins
Lan joined that summer after he graduated from college while he was interviewing for "real jobs." He was about to leave for Chicago when Jimmy called our dad and begged him to let him stay. Thank God he did and we started selling to retailers.

Conrad Joins
Conrad joined full time after law school and working for the Attorney General's office. He had been with us since the beginning at trade shows and every other event, but now it was official. Our website got much better and we opened a store.

We Have Stores Too!
We had always wanted a store of our own, and finally got it done in 2019. Our mom designed every last inch of the space. The brothers wanted one thing and got it - a bar. It felt like a dream had finally come to life to be able to experience the brand in a physical space. Now we have 11 stores across the country with more on the horizon!

The Great TNB Fire
We officed in the same not-that-great place for 7 years until one night a fire in the restaurant below us torched everything. Nothing like a little adversity to get the blood pumping. Everyone was safe thank God.