These are a few things that Jimmy (Brother and Co-Owner) is into this fall.

Go to Drink

I basically drink bourbon year round, but during the fall, it feels the most appropriate. I do not have fancy taste, and even though I love the look and idea of a well-made Manhattan, for me – it’s Basil Hayden on the rocks in a short glass. I can sip on them throughout the night, and the worst thing that can happen is I’ll fall asleep. All about downside protection.

Saturdays are for Sandwiches

I have really looked forward to Saturdays with my dad and
kids. We usually have my daughter’s soccer game and then we go out and get the ingredients for “Poppa’s Italian Sub Special”. Getting the ingredients is where a lot of the fun is. We get in one car and first go to DiGregorio’s, an awesome Italian market on the Hill (Italian neighborhood in St. Louis). We get the meats, cheese, olives, and sweet peppers. The kids get some treats. Then we head to Olive Ovation (a specialty market by our first TNB store) and get my favorite bread in the world (from Union Loafer’s) – a seeded hoagie – and we also pick up a few sourdough loaves. Then we go home and my dad puts the whole thing together. Then I fall asleep watching college football. It’s basically perfect.

Favorite Jacket this Season

I have really looked forward to Saturdays with my dad and I love our Canvas Zip Front Jacket. Keeps you warm during the cold months and keeps its form. I like grabbing something in my closet that has some toughness to it, and this definitely does. Our canvas shell is 100% cotton with some character. We put in a quilted lining for added warmth. My favorite things about this jacket are the subtle details – elbow patch seaming and back body pleats.

Come by for Christmas

I’ve been watching a bunch of Christmas movies lately, and it’s tough to beat Home Alone. Specifically in the second one, the toy store is just so cool and makes every kid want to be there. We shoot for an equally welcome experience in our store during Christmas. During the Black Friday Cyber Monday weekends we will have events, drinks, food, and music at all 11 of our stores. Hope you get a chance to stop by.

Best Holiday Movies

Speaking of Christmas movies, my favorite are:

  • Home Alone 1 & 2

    Both classics for a reason.

  • The Santa Clause

    Absolutely top tier.

  • Prancer

    Tougher to find, but great.

  • The Holiday

    C’mon... Jude Law.

  • Rocky IV

    Christmas Eve in Russia... for no money.

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Important Traditions

Every fall right before deer season opens in Missouri, our Uncle Doug invites us all out to his farm for "Tradition Week." It's our cousins, uncles, and brothers. It's an incredible few days of great food, drinks, and hanging out. This year he got everyone a Brightside Jacket with his farm logo embroidered on it. Uncle D is not only our best customer of all time, but also an incredible host.

Favorite Recent TNB Grabs

When the weather drops, I’m all about the layers. These are some of the most dependable and versatile styles we’ve ever made, and I’m constantly reaching for them.

  • Canvas chore coat

    Meet the modern take on the classic canvas chore coat. We've paired ultra-sturdy duck canvas with soft, high comfort brushed flannel for a jacket that's comfortable on the inside, and tough on the outside.

    Shop the Jacket 
  • Puremeso Essential Hoodie

    An upgraded version of our classic Puremeso Basic Hoodie. We've refined this hoodie by enhancing stitching details and removing the drawcord for a sleek and modern look.

    Shop the Hoodie 
  • Normal Jean

    All we wanted was a pair of regular jeans - so we made just that, and people loved 'em. Perfectly normal, with a modern look and of course, a great fit. The Normal Jeans have a classic slim fit from the thighs through the leg opening.

    Shop the Jean 
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Best Books I've Read Recently

I go back and forth between all the business, inspirational, self-help stuff to just wanting to calm down and have some entertainment.

  • Who is Michael Ovitz?

  • Red Sky Mourning

  • The Comfort Crisis

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Fall is by far my favorite time of the year. I hope you get to enjoy yours with the people who mean the most to you.