Collection: Puremeso

Puremeso™ [pure • may • so] This is the fabric that started it all at The Normal Brand and helped us develop our first Normal Shirt. We wanted something that was insanely comfortable and built to last. Puremeso is durable enough to hold up, while still looking effortless.

46 products

  • Puremeso Weekend Quarter Zip in Stone
    Sale Sold out back in stock best seller in-store favorite
    Size Chart
    Sale Sold out back in stock best seller in-store favorite

    Puremeso Weekend Quarter Zip

    Regular price $ 98.00
    Regular price Sale price $ 98.00 -980000.0% OFF
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    688 total reviews

  • Puremeso Weekend Quarter Zip in Black
    Sale Sold out best seller
    Size Chart
    Sale Sold out best seller

    Puremeso Weekend Quarter Zip

    Regular price $ 98.00
    Regular price Sale price $ 98.00 -980000.0% OFF
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    688 total reviews

  • Puremeso Button Popover in Stone
    Sale Sold out
    Size Chart
    Sale Sold out

    Puremeso Button Popover

    Regular price $ 108.00
    Regular price Sale price $ 108.00 -1080000.0% OFF
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    233 total reviews

  • Puremeso Button Popover in Taupe
    Sale Sold out
    Size Chart
    Sale Sold out

    Puremeso Button Popover

    Regular price $ 108.00
    Regular price Sale price $ 108.00 -1080000.0% OFF
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    233 total reviews

  • Puremeso Button Popover in Navy
    Sale Sold out
    Size Chart
    Sale Sold out

    Puremeso Button Popover

    Regular price $ 54.00
    Regular price $ 108.00 Sale price $ 54.00 50% OFF
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    233 total reviews

    Sold out
  • Puremeso Everyday Henley in Stone
    Sale Sold out back in stock best seller
    Size Chart
    Sale Sold out back in stock best seller

    Puremeso Everyday Henley

    Regular price $ 68.00
    Regular price Sale price $ 68.00 -680000.0% OFF
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    1004 total reviews

  • Puremeso Essential Hoodie in Waterloo
    Sale Sold out best seller in-store favorite new color
    Size Chart
    Sale Sold out best seller in-store favorite new color

    Puremeso Essential Hoodie

    Regular price $ 88.00
    Regular price Sale price $ 88.00 -880000.0% OFF
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    862 total reviews

  • Puremeso Weekend Quarter Zip in Waterloo
    Sale Sold out best seller new color
    Size Chart
    Sale Sold out best seller new color

    Puremeso Weekend Quarter Zip

    Regular price $ 98.00
    Regular price Sale price $ 98.00 -980000.0% OFF
    View more colors

    688 total reviews

  • Puremeso Essential Hoodie in Sea Glass
    Sale Sold out best seller new color
    Size Chart
    Sale Sold out best seller new color

    Puremeso Essential Hoodie

    Regular price $ 88.00
    Regular price Sale price $ 88.00 -880000.0% OFF
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    862 total reviews

  • Puremeso Weekend Quarter Zip in Sea Glass
    Sale Sold out best seller new color
    Size Chart
    Sale Sold out best seller new color

    Puremeso Weekend Quarter Zip

    Regular price $ 98.00
    Regular price Sale price $ 98.00 -980000.0% OFF
    View more colors

    688 total reviews