Check out the outerwear pieces from our Fall collection. Launching online next week!


Big Jake 

This Western inspired knit shirt jacket, named after our brother (he loved John Wayne movies), has wicking properties great for the outdoors. 

Perfect Layers 

This medium weight sweater is a staple piece in your closet.   

Rain or Shine 

Our quilted jacket is perfect for any time of the year. 

Throw On and Go 

Inspired by the beat up shirt jackets our dad threw on us before a cold hunt. 

Get Cooking

This sherpa lined sweater jacket is perfect for cold nights outside. 

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Size Chart

The Normal Brand Size Chart

Mens Small Medium Large X-Large XX-Large
Neck 14-14.5 15-15.5 16-16.5 17-17.5 18-18.5
Chest 35-37 38-40 41-43 44-46 47-49
Sleeve 32-33 33-34 34-35 35-36 36-36.5
Waist 29-31 32-34 35-37 38-40 41-43


Neck: Measure around the middle of your neck (at the Adam’s apple), keeping the tape a bit loose.

Chest: Measure under your arms around the fullest part of your chest.

Arm length: Bend your elbow 90 degrees and place your hand on your hip. Hold the tape at the center of the back of your neck. Measure across your shoulder to your elbow and down to your wrist. The total length is your sleeve length.

Waist: Measure around your natural waistline, keeping the tape a bit loose.