{"title":"Puremeso","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003ePuremeso™ [pure • may • so] This is the fabric that started it all at The Normal Brand and helped us develop our first Normal Shirt. We wanted something that was insanely comfortable and built to last. Puremeso is durable enough to hold up, while still looking effortless.\u003c\/span\u003e\u003cbr\u003e","products":[{"product_id":"puremeso-mock-neck-dress-black","title":"Puremeso Mock Neck Dress in Black","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eThe Puremeso Mock Neck Dress is a form-fitting version of your favorite Puremeso Everyday Dress. It's a mini-dress with style and sophistication that is still perfectly cozy. Crafted from our exclusive and best selling blend of cotton, poly, and spandex for incredible softness.Pair it with your favorite pair of boots and a long jacket for crisp autumn days. \u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan\u003e\u003cstrong\u003ePuremeso\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan\u003eWhen we started this company out of our parents' basement we had four shirts - three of them weren't great, and one of them was Puremeso. Every night when we thank God for our company, we spend a few seconds on Puremeso.\u003cbr\u003e\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003ePuremeso is the fabric that started it all at The Normal Brand. This was the fabric we developed for our first Normal Shirt. We wanted something that was insanely comfortable and built to last. Puremeso is durable enough to hold up, while still looking effortless. Made of our custom cotton\/polyester\/spandex blend fabric, garment washed, and finished with a special softener, this will be the softest, most comfortable addition to your closet\u003c\/span\u003e\u003c\/p\u003e","brand":"The Normal Brand","offers":[{"title":"Black \/ XS","offer_id":41945089507500,"sku":"F2PMOCNDBLK0","price":54.0,"currency_code":"USD","in_stock":false},{"title":"Black \/ S","offer_id":42944251265196,"sku":"F2PMOCNDBLK1","price":54.0,"currency_code":"USD","in_stock":false},{"title":"Black \/ M","offer_id":42944251297964,"sku":"F2PMOCNDBLK2","price":54.0,"currency_code":"USD","in_stock":false},{"title":"Black \/ L","offer_id":42944251330732,"sku":"F2PMOCNDBLK3","price":54.0,"currency_code":"USD","in_stock":false},{"title":"Black \/ XL","offer_id":42944251363500,"sku":"F2PMOCNDBLK4","price":54.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0749\/3241\/files\/PIC_1_6a070ea1-c83d-44ea-9bd2-1036f12f40ef.jpg?v=1764875788"},{"product_id":"puremeso-weekend-companion-quarter-zip-navy","title":"Puremeso Weekend Companion Quarter Zip in Navy","description":"\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eThe Weekend Quarter Zip is a soft, stretchy, and lightweight quarter zip that was made for that cool transition into fall. \u003c\/span\u003e\u003cspan\u003eThe Puremeso fabric is soft and drapes over your body, and the double stitching keeps it from falling apart in six months.\u003c\/span\u003e\u003cspan\u003e It's a quick and easy way to polish a t-shirt look, and wears just as well at the office as it does on a morning dog walk.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan\u003e\u003cstrong\u003ePuremeso\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan\u003eWhen we started this company out of our parents' basement we had four shirts - three of them weren't great, and one of them was Puremeso. 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Made of our custom cotton\/polyester\/spandex blend fabric, garment washed, and finished with a special softener, this will be the softest, most comfortable addition to your closet\u003c\/span\u003e\u003c\/p\u003e","brand":"The Normal Brand","offers":[{"title":"Black \/ XS","offer_id":43772514992300,"sku":"F2PCMQZPBLK0","price":98.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ S","offer_id":43772515025068,"sku":"F2PCMQZPBLK1","price":98.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ M","offer_id":43772515057836,"sku":"F2PCMQZPBLK2","price":98.0,"currency_code":"USD","in_stock":false},{"title":"Black \/ L","offer_id":43772515090604,"sku":"F2PCMQZPBLK3","price":98.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ XL","offer_id":43772515123372,"sku":"F2PCMQZPBLK4","price":98.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0749\/3241\/files\/PIC_1_c075fe27-af9f-4efb-a7ef-ba12abb98730.jpg?v=1761682372"},{"product_id":"puremeso-weekend-snap-pullover-black","title":"Puremeso Weekend Snap Pullover in Black","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe pullover that makes \"getting ready\" feel optional. 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With a mid-rise and slim fit, they provide a flattering silhouette that's perfect for daily wear. These full-length joggers, complete with cuffs, are designed to keep you cozy and stylish, making them an essential addition to your wardrobe.\u003c\/p\u003e\n\u003ch4 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003ePuremeso\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWhen we started this company out of our parents' basement we had four shirts - three of them weren't great, and one of them was Puremeso. Every night when we thank God for our company, we spend a few seconds on Puremeso.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003ePuremeso is the fabric that started it all at The Normal Brand. 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